01828cam a2200361 i 4500 1654388828 TxGeo 20241003120000.0 240805s2024||||||||||||||||||||||||eng|u 2024911841 9780316575805 hbk. 0316575801 hbk. TxGeo rda Gladwell, Malcolm, 1963-, author. Revenge of the tipping point : overstories, superspreaders, and the rise of social engineering / Malcolm Gladwell. First edition. New York, NY : Little, Brown and Company, 2024. 368 pages ; 21 cm. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references. "Why is Miami--Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this ... work, Malcolm Gladwell returns for the first time in twenty-five years to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of ... stories, Gladwell traces the rise of a new and troubling form of social engineering"-- Provided by publisher. 20241015. Social engineering. Social psychology. Contagion (Social psychology.) Causation. Context effects (Psychology.) Epidemics. QS5